{"id":34694,"date":"2022-11-22T11:18:50","date_gmt":"2022-11-22T08:18:50","guid":{"rendered":"https:\/\/www.commercialcafe.com\/blog\/?p=34694"},"modified":"2025-03-25T16:09:05","modified_gmt":"2025-03-25T13:09:05","slug":"fintech-tenants-10-grand-central","status":"publish","type":"post","link":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/","title":{"rendered":"Marx Realty Signs Trio of Fintech Tenants at 10 Grand Central"},"content":{"rendered":"

Having already secured the likes of Merchants Bancorp, Bucks Productions, and online news magazine The Week<\/em> as part of its roster, Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Specifically, Fin Capital will occupy 5,212 square feet on the 33rd<\/sup> floor of the 35-story Midtown Manhattan office<\/a>. Meanwhile, DIF Capital Partners and Colibri Equity Ventures will open their offices on the 23rd floor, having agreed to 3,745 square feet and 2,915 square feet of space, respectively. Asking rents ranged between $87 and $99 per square foot<\/a>.<\/p>\n

JLL\u2019s Mitchell Konsker, Simon Landmann, Kyle Young, Carlee Palmer and Thomas Swartz negotiated on behalf of Marx Realty. JLL\u2019s Palmer also handled Colibri Equity\u2019s deal. Additionally, CBRE\u2019s Anthony Manginelli and Jeff Kilimnick handled the deal for DIF Capital, and Gabi Koshgarian of Vicus Partners represented Fin Capital.<\/p>\n

\u201c10 Grand Central continues to attract outstanding tenants,\u201d said Craig Deitelzweig, president and CEO of Marx Realty. \u201cThe building\u2019s repositioning strategy and role in Midtown Manhattan\u2019s post-pandemic rebirth has resonated with the market, and it\u2019s incredibly exciting to elevate 10 Grand Central\u2019s position as one of Midtown\u2019s most exciting office offerings.\u201d<\/p>\n

Designed by Ely Jacques-Kahn, 10 Grand Central has undergone major renovations since 2019. The effort \u2014 lead by David Burns, principal of Studios Architecture \u2014 was part of Marx Realty\u2019s repositioning strategy for the 359,000-square-foot tower. Notably, the new fa\u00e7ade features soaring marquee brass fins and oversized walnut doors. The lobby has also been refurbished, boasting a 7,500-square-foot indoor\/outdoor lounge and club floor. The property also has a 40-seat conference space and a 1930s-inspired garden party outdoor space, dubbed The Ivy Terrace.<\/p>\n

\u201c10 Grand Central has more terraces than floors,\u201d said Marx Realty President & CEO, Craig Deitelzweig. \u201cThe Ivy Terrace is only one of 44 terraces. Our repositioning strategy brought back multiple outdoor terraces that were once unused and undervalued and are now a key amenity for many in the building\u2019s remarkable tenant roster.\u201d<\/p>\n

This year, lease deals at 10 Grand Central added up to more than 50,000 square feet of office and ground floor retail space. The building is home to notable companies, such as: real estate investment and management firm Strata Equity Group; conference organizer for health innovation HLTH; golf investing and tour organizing company LIV Golf Inc.; real estate investment firm Benenson Capital Partners; and international news agency Agence France-Presse.<\/p>\n

Explore available listings and find the most sought-after coworking and office assets across all major U.S. markets with CommercialCafe.com!<\/em><\/p>\n\n\n\n\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t
Los Angeles coworking space<\/a><\/td>Houston coworking space<\/a><\/td>Chicago coworking space<\/a><\/td>\n<\/tr>\n
Tampa coworking space<\/a><\/td>Sacramento coworking space<\/a><\/td>New York City coworking space<\/a> <\/td>\n<\/tr>\n
Dallas coworking space<\/a><\/td>San Francisco coworking space<\/a><\/td>Salt Lake City coworking space<\/a><\/td>\n<\/tr>\n
Austin coworking space<\/a><\/td>Seattle coworking space<\/a><\/td>Columbus coworking space<\/a><\/td>\n<\/tr>\n
Charlotte coworking space<\/a><\/td>Las Vegas coworking space<\/a><\/td>Oakland coworking space<\/a><\/td>\n<\/tr>\n
Boston coworking space<\/a><\/td>Denver coworking space<\/a><\/td>Raleigh coworking space<\/a><\/td>\n<\/tr>\n
Atlanta coworking space<\/a><\/td>Washington, D.C. coworking space<\/a><\/td>Manhattan coworking space<\/a><\/td>\n<\/tr>\n
Miami coworking space<\/a><\/td>Nashville coworking space<\/a><\/td>Portland coworking space<\/a><\/td>\n<\/tr>\n
Irvine coworking space<\/a><\/td>Philadelphia coworking space<\/a><\/td>San Jose coworking space<\/a><\/td>\n<\/tr>\n
Phoenix coworking space<\/a><\/td>San Diego coworking space<\/a><\/td>San Antonio coworking space<\/a><\/td>\n<\/tr>\n
Brooklyn coworking space<\/a><\/td>Queens coworking space<\/a><\/td>Pittsburgh coworking space<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n","protected":false},"excerpt":{"rendered":"

Designed by Ely Jacques-Kahn, 10 Grand Central has undergone major renovations since 2019. The effort \u2014 lead by David Burns, principal of Studios Architecture \u2014 was part of Marx Realty\u2019s repositioning strategy for the 359,000-square-foot tower. Notably, the new fa\u00e7ade features soaring marquee brass fins and oversized walnut doors. The lobby has also been refurbished, boasting a 7,500-square-foot indoor\/outdoor lounge and club floor. The property also has a 40-seat conference space and a 1930s-inspired garden party outdoor space, dubbed The Ivy Terrace.<\/p>\n","protected":false},"author":56,"featured_media":34697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[37,38,4014,39],"tags":[],"class_list":["post-34694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial-real-estate-news","category-deals","category-featured","category-office","wpautop"],"acf":[],"yoast_head":"\nNew Fintech Tenants at 10 Grand Central | CommercialCafe<\/title>\n<meta name=\"description\" content=\"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marx Realty Signs Trio of Fintech Tenants at 10 Grand Central\" \/>\n<meta property=\"og:description\" content=\"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/\" \/>\n<meta property=\"og:site_name\" content=\"CommercialCafe\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-22T08:18:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-25T13:09:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"469\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Diana Sabau\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diana Sabau\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/\",\"url\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/\",\"name\":\"New Fintech Tenants at 10 Grand Central | CommercialCafe\",\"isPartOf\":{\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg\",\"datePublished\":\"2022-11-22T08:18:50+00:00\",\"dateModified\":\"2025-03-25T13:09:05+00:00\",\"author\":{\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/8ed2c6db9854340d5ddeef532edde241\"},\"description\":\"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...\",\"breadcrumb\":{\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage\",\"url\":\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg\",\"contentUrl\":\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg\",\"width\":1200,\"height\":469},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.commercialcafe.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marx Realty Signs Trio of Fintech Tenants at 10 Grand Central\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/#website\",\"url\":\"https:\/\/www.commercialcafe.com\/blog\/\",\"name\":\"CommercialCafe\",\"description\":\"Your Commercial Real Estate Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.commercialcafe.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/8ed2c6db9854340d5ddeef532edde241\",\"name\":\"Diana Sabau\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/badge.png?w=93\",\"contentUrl\":\"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/badge.png?w=93\",\"caption\":\"Diana Sabau\"},\"description\":\"Drawing on years of intense research in the U.S. commercial real estate market at Yardi Matrix, Diana now applies her expertise as a writer for the CommercialCafe blog. Her articles focus on CRE investment, labor market trends, and technology, and have been picked up by prestigious publications including the New York Times, GlobeSt, The Real Deal, NAIOP, MSN, and Bisnow.\",\"sameAs\":[\"diana.sabau@yardi.com\"],\"jobTitle\":\"Senior Content Writer, CRE News & Market Analysis\",\"url\":\"https:\/\/www.commercialcafe.com\/blog\/author\/diana-sabau\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"New Fintech Tenants at 10 Grand Central | CommercialCafe","description":"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/","og_locale":"en_US","og_type":"article","og_title":"Marx Realty Signs Trio of Fintech Tenants at 10 Grand Central","og_description":"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...","og_url":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/","og_site_name":"CommercialCafe","article_published_time":"2022-11-22T08:18:50+00:00","article_modified_time":"2025-03-25T13:09:05+00:00","og_image":[{"width":1200,"height":469,"url":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg","type":"image\/jpeg"}],"author":"Diana Sabau","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Diana Sabau","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/","url":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/","name":"New Fintech Tenants at 10 Grand Central | CommercialCafe","isPartOf":{"@id":"https:\/\/www.commercialcafe.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage"},"image":{"@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage"},"thumbnailUrl":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg","datePublished":"2022-11-22T08:18:50+00:00","dateModified":"2025-03-25T13:09:05+00:00","author":{"@id":"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/8ed2c6db9854340d5ddeef532edde241"},"description":"Marx Realty recently closed on three more lease deals with fintech companies at 10 Grand Central. Fin Capital will occupy 5,212 square feet on the 33rd floor...","breadcrumb":{"@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#primaryimage","url":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg","contentUrl":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg","width":1200,"height":469},{"@type":"BreadcrumbList","@id":"https:\/\/www.commercialcafe.com\/blog\/fintech-tenants-10-grand-central\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.commercialcafe.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Marx Realty Signs Trio of Fintech Tenants at 10 Grand Central"}]},{"@type":"WebSite","@id":"https:\/\/www.commercialcafe.com\/blog\/#website","url":"https:\/\/www.commercialcafe.com\/blog\/","name":"CommercialCafe","description":"Your Commercial Real Estate Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.commercialcafe.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/8ed2c6db9854340d5ddeef532edde241","name":"Diana Sabau","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.commercialcafe.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/badge.png?w=93","contentUrl":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/badge.png?w=93","caption":"Diana Sabau"},"description":"Drawing on years of intense research in the U.S. commercial real estate market at Yardi Matrix, Diana now applies her expertise as a writer for the CommercialCafe blog. Her articles focus on CRE investment, labor market trends, and technology, and have been picked up by prestigious publications including the New York Times, GlobeSt, The Real Deal, NAIOP, MSN, and Bisnow.","sameAs":["diana.sabau@yardi.com"],"jobTitle":"Senior Content Writer, CRE News & Market Analysis","url":"https:\/\/www.commercialcafe.com\/blog\/author\/diana-sabau\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.commercialcafe.com\/blog\/wp-content\/uploads\/sites\/10\/2022\/11\/midtown-manhattan-reflection.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/posts\/34694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/users\/56"}],"replies":[{"embeddable":true,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/comments?post=34694"}],"version-history":[{"count":1,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/posts\/34694\/revisions"}],"predecessor-version":[{"id":34695,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/posts\/34694\/revisions\/34695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/media\/34697"}],"wp:attachment":[{"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/media?parent=34694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/categories?post=34694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.commercialcafe.com\/blog\/wp-json\/wp\/v2\/tags?post=34694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}