Shoetree

307 E Broad St, Richmond, VA 23219

  • For Sale $725,000
  • Property Type Retail - Street Retail
  • Property Size 6,630 SF
  • Lot Size 0.08 Acre
  • Year Built 1940
  • Date Updated May 1, 2025
Prime Redevelopment Opportunity in Downtown Richmond Located in the heart of Richmond’s vibrant Arts and Cultural District, 307 East Broad Street offers a rare opportunity to redevelop a historic three-story retail building in the City’s B-4 Central Business District. This 6,630-square-foot structure sits on a 0.083-acre parcel and is ready for transformation—ideal for a mix of retail, office, and residential uses. Originally built in 1940, the building is offering creative flexibility for developers or owner-users. Although currently in shell condition, the property is a blank canvas for high-impact adaptive reuse or modern mixed-use redevelopment. Zoned B-4, this property allows for unlimited building height, a minimum three-story requirement, and encourages dense, transit-oriented development. Ground-floor commercial use is required on major corridors like Broad Street, aligning perfectly with retail, dining, gallery, or boutique concepts—while upper floors can support residential or office uses. Located within both a Richmond Enterprise Zone and a CARE Program District, this property may qualify for city incentives. RVA Facade improvement program: https://www.rva.gov/planning-development-review/facade-improvement-program This is a strategic location within walking distance to VCU, the Convention Center, Jackson Ward, and Bus Rapid Transit (Pulse) stations—ideal for businesses and residents alike seeking access, culture, and visibility in one of Richmond’s most dynamic corridors.Zoned B-4, this property allows for unlimited building height, a minimum three-story requirement, and encourages dense, transit-oriented development. Ground-floor commercial use is required on major corridors like Broad Street, aligning perfectly with retail, dining, gallery, or boutique concepts—while upper floors can support residential or office uses. Located within both a Richmond Enterprise Zone and a CARE Program District, this property may qualify for city incentives. RVA Facade improvement program: https://www.rva.gov/planning-development-review/facade-improvement-program This is a strategic location within walking distance to VCU, the Convention Center, Jackson Ward, and Bus Rapid Transit (Pulse) stations—ideal for businesses and residents alike seeking access, culture, and visibility in one of Richmond’s most dynamic corridors.
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Highlights

  • Define the urban center with dense, transit-oriented development.
  • Encourage redevelopment and placemaking by using currently underutilized space (like surface parking lots).
  • Improve the streetscape and enhance public safety through active, pedestrian-friendly environments.
  • Design & Use Requirements
  • Mixed-use character is emphasized: combining residential, commercial, and service uses.
  • Active ground-floor uses (like retail or restaurants) are required on streets such as East Broad Street to keep the street lively.
  • If residential units are included on street-oriented commercial frontage:
  • The ground floor must include at least one-third or 1,000 sq ft (whichever is greater) of non-residential principal uses.
  • These uses must have a minimum depth of 20 feet across the entire street frontage, except for access points.
  • Building Regulation
  • No maximum height, encouraging vertical growth.
  • Minimum height of three stories to maintain density and scale.

Contacts

broker

Joyner Commercial

Location

Getting Around

  • Walk Score ®

    97/100 Walker's Paradise
  • Transit Score ®

    64/100 Good Transit
  • Bike Score ®

    87/100 Very Bikeable
Powered by Walk Score ®
  • City Richmond, VA
  • Neighborhood Richmond City Center
  • Zip Code 23219
  • Market Richmond Tidewater

Points of Interest

  • Richmond Main Street

    0.84 miles

  • Mobil

    0.56 miles

  • Exxon

    0.91 miles

  • Kroger

    1.17 miles

  • Citgo

    1.33 miles

  • Shell

    1.35 miles

  • BP

    1.49 miles

  • ChargePoint

    1.87 miles

  • EVgo

    2.76 miles

  • Libbie Mill Charger

    4.44 miles

  • Tesla Supercharger

    4.78 miles

  • Public Parking

    0.07 miles

  • Convention Center Parking Deck

    0.08 miles

  • 2 Hour Parking

    0.11 miles

  • 2nd & Grace St Garage

    0.11 miles

  • Lanier Parking

    0.16 miles

  • Parkway Park

    0.17 miles

  • Richmond Marriott Downtown Parking

    0.21 miles

  • YMCA Parking

    0.23 miles

  • Main Street Centre Parking Deck

    0.24 miles

  • 7 North 8th

    0.36 miles

  • Subway

    0.03 miles

  • Henley on Grace

    0.05 miles

  • Rapp Session

    0.05 miles

  • Rappahannock Restaurant

    0.05 miles

  • Fatty Smokes

    0.06 miles

  • Valentino's

    0.07 miles

  • Ay Caramba Mexican Food

    0.08 miles

  • Wong Gonzalez

    0.09 miles

  • Lillie Pearl

    0.09 miles

  • Julep's

    0.10 miles

  • Blue Nile Market

    0.18 miles

  • Fine Food Market

    0.64 miles

  • Urban Farmhouse VCU

    0.67 miles

  • Ram City Market

    0.84 miles

  • Kroger

    1.18 miles

  • Camden's Dogtown Market

    1.27 miles

  • Farm Fresh

    1.32 miles

  • Whole Foods Market

    1.56 miles

  • The Market at 25th

    1.57 miles

  • Community Supermarket

    1.68 miles

Frequently Asked Questions

How much does Shoetree cost?

The space currently listed for sale at Shoetree asks for $725,000.

What is the total square footage of Shoetree?

Shoetree totals 6,630 square feet.

When was this property built?

Shoetree was built in 1940.

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Contact Listing Broker
broker

Joyner Commercial

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