West Fire Tower Village

This property is located in Greenville's Hwy 11 District. The Hwy 11 District has proven one of the most thriving areas in Greenville. The area is home to a vast majority of big box brands. Acquiring just below a 30,000 traffic count daily, the Hwy 11 district is a thriving retail district and receives its largest occupancy during the lunch hours. The Hwy 11 district is home to household retail brands like Sam’s Club, Hobby Lobby, Lowes, Kohl’s and restaurant brands like Red Lobster, Texas Roadhouse, and Cracker Barrel. Greenville, North Carolina, is one of the state’s fastest- growing cities, with a vibrant population of over 173,000 residents. Known for being the home of East Carolina University and the ECU Health Medical Campus, Greenville also boasts a dynamic industrial sector, featuring major employers like ThermoFisher Scientific, Hyster-Yale, and Catalent, which provide high-paying jobs to the local community. In recent months, the city has experienced a retail boom, with notable big-box retailers such as Trader Joe’s, Lowes Foods, and HomeGoods, alongside a variety of quick-service restaurants and convenience stores, further fueling its economic growth and expanding retail landscape.The site is located in a strong commercial area with a mix of national, regional, and local businesses. The property is located near the intersection of Fire Tower Rd (20,000 AADT) & Memorial Drive (33,000 AADT). On this corner sits Pitt Community College, who has 9,000 students. This part of the Greenville market has seen the most growth over the past few years and is considered by many national retailers to be a top choice for site selection.